Our experience working with start-ups and businesses that have yet to implement marketing strategies has allowed us to understand better the disconnect between campaigns and their success - the combination of experience and data. Developing a campaign can be simple, but structuring these to target specific consumers requires extensive research into who these people are and what they’re searching for online. The more tailored and precise a campaign is, the more value it adds to your business and those searching for your product or services.
A successful PPC campaign requires the analysis of millions of data points that consider your competitors, audience, and website performance. Unfortunately, without dedicated research into these metrics, campaigns often fall flat, and businesses can feel defeated. We’re here to change that. Our goal is to review all aspects of your business, industry, market size, and search engine reputation to design strategically crafted PPC campaigns that increase your conversions and lower your costs per click.